简介：Socialmediaisfundamentallychangingthewaypeoplecommunicate,consumeandcollaborate.Itprovidescompaniesanewplatformtointeractwiththeircustomers.Inacademia,thereisasurgeinresearcheffortsonunderstandingitseffects.Thispaperaimstoprovideareviewofcurrentstatusofsocialmediaresearch.Wediscussthespecificdomainsinwhichtheimpactsofsocialmediahavebeenexamined.Abriefreviewofapplicableresearchmethodologiesandapproachesisalsoprovided.
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